We figured this out by doing it
Maya is a journalist. Jim is a developer. Neither of us set out to build a business around AI. But something happened that we couldn't ignore.
We celebrate the operators we build for, not the tools we use to build.
Maya Middlemiss
Journalist, Strategist & Co-founderRuns a multi-channel media site without touching a line of code.
Maya's story
What I wanted was straightforward: Remote Work Europe covering more of Europe, more often, with the kind of reach a small team could produce. What I had was a website I was scared to touch, a publishing process that ate my afternoons, and a sneaking suspicion the tools were the bottleneck.
Two weeks after we started, I was running country pages, news aggregation, three social streams, and a newsletter. My readers got the depth and breadth I'd always wanted to give them. I still haven't written a line of code.
That's when we realised every freelancer we know is in the same position I was in. They know AI matters. They've tried the chatbots. But nothing has actually changed in how they run the work. Read the full story.
The short version
I'm a journalist and content strategist based in Valencia, Spain. I've spent over a decade building Remote Work Europe into a go-to resource for people working remotely across Europe — policy, legislation, tax, lifestyle, and the day-to-day realities of location-independent work.
I am not a developer. I have never written a line of code from scratch. And after 20 years of productivity systems that never quite stuck, I was sceptical anything would change.
What I do at Solopreneur Superpowers
I'm the operator on this side of the table — the one who has actually run the work we build for our clients. I've been where our clients are, knowing AI matters and not knowing where to start.
I handle strategy, content, workshops, and client relationships. If you're wondering whether this could work for your business, I'm the person to talk to. I had exactly the same question not long ago. Here's what happened when I found the answer.
Jim Christian
Developer & Co-founderArchitect, safety net, and the person who fixes it when it breaks.
Jim's story
I've spent 30 years building systems for people who weren't going to build them themselves. The thread through all of it: figure out what the operator actually needs to do, then make the technology disappear behind it.
The operators I've worked with end up running things they wouldn't have touched a year earlier — newsletters, sites, content engines, client portals. The systems are ours. The work is theirs. Solopreneur Superpowers is that approach, made into a practice with Maya.
My philosophy
Build it so the operator doesn't need us. Be there when they do.
A handover isn't enough when the operator still has to run the system afterwards. So we build it differently. Every Solopreneur Superpowers system is shaped to the operator, with an AI assistant configured to work alongside them on the files and the workflows. They describe what they need; the assistant ships the change. The work between launching a site and running a real business is the operator and their AI, on something built for exactly that.
What I do at Solopreneur Superpowers
I sit on the technical side. Architecture calls — what's safe to expose to AI, what isn't, where the seams should be — come to me, and I make sure the whole thing is solid enough for a non-developer to run safely. When something genuinely needs a developer, that's me. The goal is always to hand the day-to-day back to the operator as quickly as the work allows.
"Most people don't need another app. They need someone to build the bridge between all the apps they already have — with business context that's portable, exportable, and never locked behind someone else's paywall."
Ready to put your work at the front?
Start with a 10-minute diagnostic and we'll send back a brief on where AI could change the day-to-day for the work you actually do.